SEO Business is inevitable requirement in internet business. And same like in other business in small business firms who has limited budgets in seo or marketing find themselves in very difficult position. SEO is ongoing process, Big seo companies has seo packages with very high cost and out of reach of small business firms.
SEO business firm needs maximum return on their investment .To help these kind of small business firms some seo reseller firms like affordable SEO services offers exciting seo packages to small business owners. Affordable seo services have crafted cheap seo packages, isnt it suitable for any of small business firm? Affordable seo services are constantly establishing it as a small business seo provider firm.
SEO Optimization
On page optimization covers everything that has to do with optimizing your website itself so search engines can tag the pages of site appropriately in their databases and show your website on top of search results for right keywords. Unlike link building, in on page optimization every thing in control of site owner so it should be first thing to be addressed.
On page optimization is a on going process where site owner has to keep changing its content and structure to keep pace with competitors in the same space. Some of the techniques we use with short descriptions are
1.Keyword research
I work with you to figure out which are right keywords that your customers may be searching on. I always look for tail end of keywords where there may be less competition.
2. Competition Analysis
I will share with you strengths of websites which currently rank higher on keywords that you are targeting, it helps us to figure out where opportunities are.
3. Content
The ultimate objective of a search engine is to deliver relevant results to searchers on their search terms anything you provide on your website which demonstrates how relevant you are is sure to score you more highly in the ranking results. So original content is still the king and probably will stand out as number one reason for your site ranking.
I Provide services where we can recommend changes in the content, develop the first paragraph of your pages or we have professional writers on the staff who can rewrite your content to be more user and search engine friendly.
4. Keep it up-to-date
Search engines always want new content, so you need to give them new content frequently. Not only your website will grow automatically if you always add something to it, but also search engines tend to spider your website more often if they always find something new.
5. Develop and maintain a XML sitemap
An XML sitemap is used by Google and other web crawlers and is invisible to human users. Using an XML sitemap will ensure that web crawlers access all of the web pages effectively and that none get missed. Sitemaps needs to be regularly updated to include new pages plus changes in website structure. We can develop and maintain XML sitemap for your site and keep on submitting the sitemap to google on every change.
6. Keywords formatted
As input to the SEO process, we will need traffic information for the site for at least 2 weeks (e.g. google analytics results).
Traffic information that we need is
How many visitors are coming to site on a daily/weekly/monthly basis?
Which search engines drive the most traffic?
What other sites refer the most traffic?
What keywords are already ranking well for the site?
What pages are the most popular?
Least popular?
Whats bounce rate?
Whats the average time on page?
What are the average page views?
If its a transaction oriented site, what percentage of visitors coming from search engines end of doing a transaction the site.
We generally look at these things to start work on SEO for a site:
Page Titles
Descriptions & Keywords META tags
Robots META tags
Keyword Spamming
Title & META tag relevancy
Text navigation
ALT attributes
Keyword focused page content
Headings (h1, h2, h3, h4)
Keyword cannibalization
Internal link structure
XML Sitemap
Robots.txt File
Canonical URL problems
External links (a.k.a. Link Popularity)
Broken links
Page Speed/Load Time
In Off-page optimization we will do
One-Way Links: Search engines look for sites that link directly to one site without a link coming back to there own site. These non reciprocal links let Search Engines know that the owner of that site considers your site to be valuable. One Way Links help you move up on keywords as well as improve your sites authority.
Article Links: Our most premium links, these are articles exclusively written about your product or service that will generate only one external links back to your site. Search engines value sites with related content and article links can help improve your ranking on keywords and site authority.
Directory Links: There are many directories online that gather similar information and put it all in one place for searchers. We assure that your site is on these lists of sites similar to it. These directories can often help search engines determine your sites authority. We utilize directories that will most benefit your sites ranking and authority.
Blog Links: The Internet is full of Blogging websites where people have opinions and share them about there favorite topics. We make sure your link is present on these blogs either in the content or as a recommended destination by the Bloggers.
Press Releases: We utilize the power of the Internet Media world to craft Press Releases that will help get the word out about your website. They also help establish your sites authority by being placed on Press Release Websites.
Blog Links: The Internet is full of Blogging websites where people have opinions and share them about there favorite topics. We make sure your link is present on these blogs either in the content or as a recommended destination by the Bloggers.
Community Links: Topical Forums exist all over the Internet where people gather who are interested in a variety of subjects. We make sure that your links are placed on forums or community websites.
These are SEO Services done to your page to optimize your page for a particular keyword.